Would you love to generate traffic to your website from even a few of Facebook’s 500,000,000 monthly active users — but you don’t even have a Facebook page for your company? You don’t have to. (Click on the headline for more…)
Social media
Adapting Your Marketing Strategy For Facebook
Every time a new medium comes along, it takes a while before marketers break out of the old mold and adapt to the new.
For instance,… (Click on the headline for more…)
Trends in Social Media
Today, the last in a series of posts reporting on the 2010 Social Media Marketing Industry Report: what lies ahead for social media marketing? (Click on the headline for more…)
Can Social Media Reduce Your Marketing Costs?
In last week’s blog, we discussed benchmarks for the time that social media marketing requires, as reported in the 2010 Social Media Marketing Industry Report. The same Report cites an interesting trend regarding social media effectiveness: (Click on the headline for more…)
How Much Time Does Social Media Marketing Take?
One of the most common questions I get from companies starting out with social media marketing is “How much time will it take?” The 2010 Social Media Marketing Industry Report, which I blogged about last month, offers some benchmarks. (Click on the headline for more…)