Between the rate of change in social media and the vast amount written about its impact on business, it’s hard to know where to turn for reliable, useful information on the subject. Here’s one starting point: (Click on the headline for more…)
Social media
How a Single YouTube Video Rocked the Customer Service World
If you have anything to do with customer service and/or have ever been stonewalled by bureaucratic runaround from an inept corporation (I guess that should cover everyone), here’s a story you’ll love. (Click on the headline for more…)
Yet Another Good Idea from Internet Retailer’s Hot 100 E-tailers
Here’s another very cool idea from one of Internet Retailer’s Hot 100 E-tailers that translates very well to gardening companies. (Click on the headline for more…)
Check Out Popular New Feature On Top E-Tailers’ Websites
I just finished reading profiles of Internet Retailer’s Hot 100 E-tailers for 2009. It’s always fun to see what companies in other industries are doing that our clients and Let’s Grow readers might adapt. One thing that struck me was how many of the Hot 100 Retail Web Sites had (Click on the headline for more…)
Creating Positive PR in Online Communities
Our last enewsletter addressed the subject of How to Handle Online Customer Complaints. It included suggestions on what not to do, as well as best practices to follow. In the course of researching that issue, I came across a superb example of using customer comments to your advantage. To have a look, (click on the headline for more…)
