BeautyChoice.com, an Internet Retailer Hot 100 Retail Website for 2011, has found a creative way to build their web traffic. Starting a couple years ago, BeautyChoice.com sought out young women makeup artists and hair stylists who had already gained a following on YouTube. BeautyChoice.com contracted with 20 of them to create two to four videos […]
A Short Course in Selling on Amazon
Our last blog post discussed Amazon Product Ads, Amazon’s pay-per-click program that allows online merchants a very flexible way to reach Amazon’s large customer base. In today’s post, we’ll discuss Selling on Amazon, another option for reaching this huge market. (Click on the headline for more…)
A Short Course on Amazon Product Ads
No doubt about it, Amazon.com reaches a lot of online shoppers — some 95 million of them, in fact. Accessing that market might be attractive, but sorting through the options for doing so can be confusing. Go to the Make Money With Amazon section of their site, and you’re presented with 16 separate options.
For companies that are already selling online, there are really only two choices (Click on the headline for more…)
What Great Content Can Do For Your Search Rankings
If you ever wondered how much adding informational content to your website can do for your business, here’s a great example: (Click on the headline for more…)
Get Buyers to Your Website Anytime, Anywhere
The spectacular growth of smartphones has spawned a surge in the use of QR codes for marketing purposes. Of what, you may ask? (Click on the headline for more…)