The rapid adoption of mobile devices is changing the face of marketing so fast that it’s hard to keep up. Consequently, a lot of companies are operating on some mistaken assumptions. For instance: “I don’t need to worry about it now.” Are you among those that say, “I know mobile is surging, but I’m selling to […]
Developing a Winning Pinterest Strategy
Here are three facts about Pinterest that every marketer should take note of: Pinterest had 53.3 million unique users in March — double that of a year ago. 70% of Pinterest users use the site to get information on products to buy. 4 out of 5 Pinterest posts are “repins” from other users’ pages, making it […]
Lessons From the Garden Watchdog Top 30
If you sell plants or seeds online or through a catalog, you’re undoubtedly familiar with Garden Watchdog. The huge online database lists 7,602 mailorder gardening companies, with 72,638 reviews by 37,457 customers. Top-rated businesses are singled out for recognition as a Garden Watchdog Top 30 Company. I recently scanned reviews of Garden Watchdog Top 30 companies to discover […]
What Are Your Customers Thinking?
One of the best ways to find out what your customers want, where you’re meeting or exceeding their expectations, and what you could be doing better is pretty simple: just ask. Online surveys make that both easy and inexpensive to execute. There are two reasons to do it now: Better Results. You’ll get much more accurate and […]
10 Marketing Trends for 2013 and Beyond
It seems that as soon as you master one new marketing technique,along comes another one that demands your attention. You can only focus on so many priorities. Where should you put your attention this coming year? Here are our thoughts on the subject. Mobile Surges Look at your web analytics for last month vs. the […]
