Grow Your Email List is the lead article in our Winter 2009 snail mail newsletter (send me your address if you’d like a copy). Here’s another tip on the same subject that was not included in that article:
Include your email signup box in your email signature. You’ll reach more prospects, and by making it easy for them to sign up for your newsletter and/or promotions, you’ll increase your list.
Pay attention to the details of your signup box, too. For tips on making that work as hard as possible, see our post on Good Examples of Email Signup Requests.
